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South Africa

Currently delivering growth for our clients in over 91 countries around the world.

Our story

Story & System

Great campaigns start with strong, big ideas at their core. We call this inciting ‘Story Thinking’ - where we develop relevant, engaging content & experiences for our clients.

At Social Lab, we believe that a story is only as good as the distribution system that is able to deliver it to the right audiences, at exactly the right time and in the right place.

This is our point of difference and what we refer to as ‘Smart System Distribution’ - ensuring precision in distribution, network usage & cross-channel integration.


Effective impact

Powerful communication that engages audiences through authentic storytelling that leads to the creation of a long-term connection.


Efficient distribution

By leveraging the right content across available outputs - paid, owned and earned - audiences are reached in the most efficient and effective manner.


Trusted by leading global brands


Digital Strategy

Digital Strategy: Channel Strategy | Customer Journey | Audience Segmentation | Cross-channel Integration | Influencers Strategy

Digital Media

Digital Media: Media Planning | Paid Social | Paid Search | Programmatic | Display | Amazon | e-commerce | Reporting and Measurement


Creation: Concept Development | Native digital content production | Concept roll-out | Creative optimisation | Graphic and Motion | Design | Community Management

Digital Intelligence

Digital Intelligence: Competitive Benchmark | Social Listening | Audience Profiling | E-commerce Audit | Search Intent Modelling


SEO: Keywords Research | On-page SEO | Off-page SEO | Local SEO | Technical Implementation

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Social.Lab is represented in 16 locations with a total staff compliment of 600 employees. Since 2018, our South-African unit has provided access to our pool of in-house talents to industry-leading clients anywhere in the world.

We provide digital services for agencies and brands who require reliable, cost-effective, and scalable solutions across a range of digital marketing specializations.


Get in touch


The Brand Building, 15 Sloane Str., Bryanston, Johannesburg, 2152

+27 11 709 6600

Email us

Cape Town

The District, 41 Sir Lowry Road, Woodstock, Cape Town, 8000

+27 21 467 1000

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Chat to us


We’re always on the lookout for new talent.

We’re a modern creative agency in every sense with a culture of curiosity, exploration and growth. We want to do more, to push harder for greatness.

We’re eager to redefine the boundaries of what advertising can be and how brands can reach new audiences, as technology reshapes our industry.

Browse and discover our open positions and apply if you think you’re right for the job - we’re excited to hear from you.

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